Lead guitar, Baldwin&, Durham, N.C.
AOY international judge Baldwin is the founder of the newly formed Baldwin&. He has worked for some of the best creative agencies in the world including Della Femina, Travisano & Partners, Hal Riney & Partners, Cole & Weber, Deutsch and McKinney, where he served as executive creative director for 10 years. He has worked on such brands as Audi, Sony, Travelocity, Dr. Martens, Ikea, Virgin Mobile and Polaroid. Baldwin served for five years as chairman of the One Club between 2004 and 2009.